As a full service digital agency, We have created close to 7500 social media communications including ads, illustrations, cartoons, animated gifs; 40000+ words of content in the form of blogs, ad copies; and close to 50+ videos for a vast range of brands in the last three years. We spent thousands and thousands of hours to understand what works on the digital landscape and what not. We did many crazily-successful social media campaigns and lead generation campaigns online in the recent past, and some not-so-successful ones. Hit and miss are part of us, just like any digital marketing agency in India and the rest of the world.
And, our ongoing video series - a side project by the team - on the lives of modern age Gods and Goddesses created a huge social media storm!
This started as a smalll side kick for the creative minds while taking smoke breaks from work. Just before the Durga Puja holidays, some one proposed a mortal spoof on the heavenly figures for our own Social Media wish post. How that cultivated into a frantically made animated video - developed in just 3 days before the holidays started - is another story that we will write someday soon.
The series picked up people attention instantly as hundreds of likes and shares started pouring in within hours of publishing the videos. Many religious minded people, otherwise known as bhakts, were angry - throwing abusive punches and threats, while many fans appreciated the laugh that these videos could generate.
Scandal at Kailash, the Heaven (Dugga Dugga - Part 2)
The God of Gods, Lord Shiva decides to party like there's no tomorrow when Ma Durga left for her Pujas. Watch what happens when she returns earlier than expected.
Even Gods Embracing Digital (Dugga Dugga - Part 1)
Madam Dugga just reached her parents' house in Kolkata with her sons and daughters. It seems her husband Shiv waited long for this, and he had his grand plans ready. What happens next?